The Founder's Feature; Caroline Kuria.

The Founder's Feature; Caroline Kuria.

One of the most inspiring things is women openly supporting and lifting each other up. We want to share stories that cut across all ages and experiences, stories of founders who have inspired us and who we think will inspire you too. We look forward to inspiring YOU.

On this month's issue of founder's feature, we start off with our very own Caroline Kuria, the founder, and CEO of Sarai Afrique Fashion House. Located in the heart of Nairobi, Kenya, Sarai Afrique Fashion House is an online shop which offers an assortment of the latest and best in women’s apparel from brands across the World. Designs that fit the sophisticated woman as well as clothing that bests suit the trends of today. 

When did you start Sarai?

"I started my business 5 years ago, my husband had been sent away on a foreign mission and I was at home taking care of my children. I had a bit of extra time on my hands and wanted to do something to help my family as well as help my community." 

Why an online store?

"I remember when I was employed; it was really difficult to get good clothes at an affordable price. That was a gap that I wanted to fulfill. I wanted to do things differently, so I embraced the digital space."  

Why should I shop at Sarai?

"Sarai has and always will, aim to empower women to reach new heights one look at a time. With our products we cater for;

  • the up and rising career woman in the workplace, 
  • the stay at home mum who dares to look good as she cares for her family, 
  • the quality conscious woman. 

We at Sarai don’t believe in selling clothes, we believe in giving our clients a memorable experience. Our number one mission is to provide our customers with the highest standards of service."


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